Why You Should Be Producing Far More Quotes in Your Business

Every business today, ours included, should probably be producing five or ten times more quotes than it currently does. Preparing a quote might strike you as very simple. You take your letterhead, put the basic details of the company you are quoting at the top, list what you are offering underneath, then add a price and payment terms. Right?

Do it that way, though, and you will look like everybody else.

Instead, we suggest investing the time to start producing quotes that set you apart and help your business grow.

A well-made quote can:

#1. Communicate, as briefly and clearly as possible, the value you are giving your client.

Simply naming your product or service and stating its price is not enough for a client to see the value they are getting. Your job in a quote is to spell out what the client gains by buying, and to explain it in the simplest possible way.

#2. Summarise everything you discussed in the meeting

Every client wants to feel that they matter and that the quote was written for them specifically. One easy way to achieve that is to set out, in the quote, a summary of the most important points you covered during the meeting — the ones about how buying your product or service will improve their business.

#3. Give the client something to hold on to, discuss, and move closer to a decision with

Decisions are often made by several people in a company, and to decide, those people have to talk it through and agree. That is far easier if they have a document containing everything they need to know, and that document should be your quote — ideally prepared so it can simply be printed, bound and leafed through.

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Think of writing a quote as a way to present, in one place and in the shortest, simplest form possible, the value your products or services deliver.

Every quote you prepare for your clients can be produced in TiramisuERP.